About Us

Hi! I’m Felicia Jones.

What began as a simple desire to make healthier choices for my own family turned into a passion for sharing wholesome, delicious bread with the community. It all started in my kitchen, where I began experimenting with organic ingredients, determined to create bread that was not only delicious but also nourishing. I wanted to move away from store-bought breads filled with preservatives, artificial additives, and low-quality ingredients. Instead, I sought out the best organic flour, grains, and natural sweeteners to create bread that my family could feel good about eating.

Baking has always been a part of my life. My grandmother was an incredible baker—her kitchen was always filled with the comforting smell of freshly baked bread, and I grew up watching her knead dough with patience and love. She taught me that baking is not just about following a recipe; it’s about tradition, care, and the joy of creating something that brings people together. Carrying on her traditions is one of the greatest honors of my life, and it’s what inspires me to bake with the same love and attention she did.

As I baked loaf after loaf, something magical happened—friends and family began to notice. They loved the rich, fresh flavors and the fact that every bite was filled with wholesome goodness. Soon, word spread, and I found myself baking for more and more people. Their excitement and appreciation for what I was creating inspired me to take this passion further.

That’s when I realized: I wanted to serve my community by offering a healthier alternative to mass-produced bread. I wanted to make bread that was made with care, love, and the finest organic ingredients, available to everyone. This is why I decided to turn my hobby into a home-based bakery, committed to offering Phoenix residents delicious, fresh, and organic bread that not only tastes great but nourishes the body and soul.

Every loaf we bake is a reflection of our commitment to quality, sustainability, and community. We believe in providing bread that you can feel good about serving to your family. And we’re proud to be able to do this from the heart of Phoenix, sharing the joy of healthy, homemade bread with all of you.

Thank you for supporting our home bakery, where we bake with love, from our kitchen to your table.